Unlike Browns Job
this had not disappeared.
I hadnt placed it here, so far,
because its still around
and fairly well known.
But... why not?
Surce unknown circa 1990
Yesbutters dont just kill ideas.
They kill companies, even entire industries.
The yesbutters have all the answers.
Yesbut were different. Yesbut we cant afford it.
Yesbut our business doesnt need it.
Yesbut we couldnt sell it to our workforce.
Yesbut we cant explain it to our shareholders.
Yesbut lets wait and see.
All the answers. All the wrong answers.
Whynotters move Companies
The next time youre in a meeting, look around and identify
the yesbutters, the notnowers and the whynotters.
God bless the whynotters. They dare to dream. And to act.
By acting, they achieve what others see as unachievable.
Why not, indeed?
Before the yesbutters yesbut you right out of business.
Apparently nobody knows who wrote this little classic. It was creeping around the grapevine, and surfaced in different places around the world, in the late Eighties or early Nineties. As far as I know, it wasnt written much earlier.
Giancarlo Livraghi email@example.com